Fans of the unicorn-inspired makeup brand Lime Crime will be thrilled to learn that the company has just announced a line of thirteen bright pastel semi-permanent hair dyes. The Unicorn Hair line offers a variety of dreamy and incredibly unique shades that are guaranteed to turn some heads.
According to Doe Deere, the brand’s CEO and founder, it’s taken three years to develop the perfect formula. The result is a hair dye that actually hydrates hair instead of frying it thanks to a rich vegetable glycerin base.
Unicorn Hair dyes are also vegan and cruelty-free. Anyone familiar with the brand will not be surprised by this information as Deere is very outspoken about her love of animals.
The brand has established itself as the leader of beauty trends by creating shades of color that aren’t available anywhere else. The Unicorn Hair line offers colors that are highly imaginative compared to the typical pastel hues we’ve been seeing for the last couple of years. For example, Gargoyle is a toned down indigo with hints of moody blues and purples. Neon Peach is sure to replace the candy pink trend with its rich orange tones.
Unicorn Hair dyes are surprisingly affordable at $16 a jar. Each shade is available as a full coverage dye as well as a tint. For those with lighter shades of blonde hair who want to add just a hint of color, the tint is the way to go. Tints last through about ten washes.
Full coverage dyes are better for those with darker shades of blonde and are more intensely pigmented. Plus, full coverage dyes last through about twelve to fifteen washes.
Because Lime Crime’s Unicorn Hair dyes contain no harsh chemicals like most hair dyes, customers are free to switch up their hair color to their heart’s content. As an added bonus, the brand’s unique formula won’t stain fabrics and surfaces.
Deere, a passionate supporter of unapologetic self-expression, encourages her customers to experiment with mixing different shades. The company’s website even offers tips for combining colors for different effects. As a matter of fact, the colorful CEO has been experimenting with pastel hair herself for years.
Lime Crime was launched in 2008 and has been developing wild and whimsical cosmetics ever since. Deere’s mission is to encourage makeup lovers to stop hiding their flaws and start getting creative with visual forms of self-expression. Her dedication to wild and bright colors has won the hearts of millennial beauty consumers. http://www.dollskill.com/shop/lime-crime.html